WWE Event Packages

Just recently I finally attended World Wrestling Entertainments Super Bowl of live events Wrestlemania. Wrestlemania is the WWE's cash cow of live events. Ticket revenue is high and the pay per view buys are even higher. Ticket sales for the 2009 Wrestlemania in Houston Texas were around six million dollars and pay per view buys were around 25 million dollars. Venue mercahndise is also in the millions for the weekend events. Wrestlemania weekend is a very exciting weekend in WWE. It is the biggest event of WWE's year. The days leading to Wrestlemania there are events all weekend. The WWE holds their Hall of Fame event the day before Wrestlemania which has become another revenue generating event. There is also WWE Axxess which is an event for the fans to meet some WWE wrestlers and entertainers throughout the days leading up to Wrestlemania.

Me and my brother Corey purcahsed the Wrestlemania weekend package eight months before Wrestlemania for around 1600 dollars for two packages. The package included tickets to Wrestlemania, the Hall of fame, Axxess, and a special meet and greet with a WWE wrestle the day before Wrestlemania. Plus a three day and three night stay at a special hotel for the Wrestlemania weekend.

Being at all the events leadind up to Wrestlemania I noticed their were a ton of people who bought the weekend package. People from all around the world come to Wrestlemania. So i always kept think: "Why doesn't the WWE offer a special package like this to all of there big pay per view events." There are WWE fans all around the world that would pay good money to have an experience like this. Some may not be able to go to Wrestlemania but at some point they might be able to attend another event in the same year. Event packages similar to the ones that are offered for Wrestlemania would create some serious Live Event revenue.

Live Event revenue for the WWE is about 70% of total revenue but with a little clever planning of events in certain cities the WWE could increase total Live Event revenue.

(Me at WWE Axxess)


(From the Hall of Fame)


(Me at Wrestlemania)